OKCupid's CrazyBlindDate app aims to cut down on profile building and attract more women -- the idea being "Just meet someone. Meet someone quickly."
Unless you're after casual hookups (and Grindr's success will tell you that plenty of people are) it seems that internet dating involves a resource-intensive profile building exercise followed by messaging, browsing, vetting and coming up with a list of appropriate venues which say "I'd like to get to know you better but in a well-lit public environment".
By: Philippa Warr, Edited by: Ian Steadman
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via Wired.co.uk
http://www.wired.co.uk/news/archive/2013-01/18/crazyblinddate
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