When we're scouting round for Important Objects Which We Know Are Around Here Somewhere (if only we could just remember where) the brain activates specific regions to help with the search.
As a result, regions of the brain usually employed in other tasks -- recognition of unrelated objects or processing abstract thought -- are hijacked for the search mission.
By: Philippa Warr, Edited by: Ian Steadman
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via Wired.co.uk
http://www.wired.co.uk/news/archive/2013-04/22/brain-search-system
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