Friday, 5 April 2013

Facebook Home: Zuck's Android takeover

Facebook Home

Mark Zuckerberg wants to turn your Android phone into a simple sharing device. And by that, he means he wants to turn it into a Facebook phone.


Facebook just announced Facebook Home, which all but turns any Android handset into a "Facebook phone" by putting the social giant right there on the home screen and all of its products at the forefront of the UI. It isn't a phone made by Facebook. It's something better than that, and in some ways, more important: a deeply integrated application with its hooks set tightly into the Android platform. Think of it as an apperating system.


CEO Mark Zuckerberg has been hinting at following this path for years, even as he fought back incessant Facebook phone rumours. A phone is "so clearly the wrong strategy for us," he said last year. And he's right. Facebook can't take on Apple and Samsung, or even Microsoft and BlackBerry. Making hardware is a lot of work, and that kind of work doesn't make sense for Facebook right now. Instead, the social network is ensuring it can be as front-and-centre as possible on all the most popular platforms today.


By: Alexandra Chang, Edited by: Kadhim Shubber


Continue reading...



via Wired.co.uk



http://www.wired.co.uk/news/archive/2013-04/5/facebook-phone

No comments:

Post a Comment