Increasingly people are watching shows on the main TVs in their living rooms again, but they're doing so while also using other devices, the latest Ofcom results show.
Figures show that 91 percent of UK adults tune in to the main TV once a week (up from 88 percent in 2002), but around 53 percent of us multi-task by looking at other media simultaneously. A quarter of us also communicate opinions through text messaging or social media about shows as we watch them.
Most people do this using smartphones -- which isn't surprising as now around half the UK adult population owns one -- but increasingly people use tablets to do so too. A quarter of people now own a tablet -- of which 11 percent use them in the bathroom -- and on average households now own more than three internet-enabled devices.
By: Katie Collins,
Continue reading...
via Wired.co.uk
http://www.wired.co.uk/news/archive/2013-08/1/ofcom-results
No comments:
Post a Comment